THIS IS WHO WE ARE
LUREVO is first and foremost a project of enthusiastic anglers. It feels like we've all been fishing all our lives. Waters, target fish and even our fishing tackle may have changed since our first days on the water. But what has remained the same for us is the attraction and the thrill of outwitting a fish. If you can do this with a self-made lure, it puts the icing on the cake.
PLENTY OF EXPERIENCE AND EXPERTISE
Driven by this fascination, we have turned our passion into a profession and have now been running an online shop for fly fishing with great success for over 15 years, have established our own brand under which we sell the entire range of fly-fishing equipment and are one of the leading suppliers of artificial flies in continental Europe. In doing so, we benefit above all from our pronounced urge to tinker, try, discard and optimise. Because we are convinced that there is still an incredible amount of room for creativity and innovation, especially in angling.
OUR MISSION
In the past, we have repeatedly been approached by customers who wanted to fish our catchy flies with a spinning rod. As we like to think outside the box and don't do things by halves when we are convinced of an idea, we founded LUREVO. Here we can apply our many years of experience and expertise in the development of lures for fly fishing also to the field of spin fishing.
OUR LEADERS
No off-the-peg lures, no industry, no machines. LUREVO stands for artificial lures that are 100% handmade. And the whole process starts even before the first portion of material is fixed to the hook. Because we create every lure from an idea that we realise completely in-house, test extensively and improve until we are completely satisfied with the result. As soon as the bait is added to the product range, however, the development is not complete. On the contrary, we are now looking forward to your feedback so that we can incorporate it into the design of future series. After all, we build the lures for you and therefore we focus on exactly the lures you want. This freedom and flexibility in the realisation of our lures is the great advantage of LUREVO.
OUR RESPONSIBILITY
Because we still want to catch fish also tomorrow and we are aware that we have a certain responsibility as anglers, but above all as a supplier of lures and other fishing accessories, all artificial lures available in our shop are lead-free. In addition, you will also find a wide range of barbless dressed hooks, either as single hooks or trebles. Thanks to the special shape of these barbless hooks, you won't lose any more fish, but you will fish safer and be able to release fish more quickly and gently.